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Square Go

 

SQUARE GO

A sleek, chic film that introduces Square’s appointment booking marketplace, Square Go.

role

The Square Go Team came to us to help launch their new appointments platform in an impactful way. As the Creative Director on the project, I worked closely with our partners to help define a narrative structure the captures the flow of the product. It essentially came down to 3 actions, Discover, Book and Experience. We used this as the platform to develop the visual narrative and designed a kinetic sequence defined by chic, glamor visuals to launch the product. I worked alongside Justin Morton to design, animate and bring this spot to life.

credits

Creative Director: Sekani Solomon
Animation: Sekani Solomon, Justin Morton
Sound: Echoic

project Breakdown